From time to time I get asked by people who don’t work regularly with me as to why I choose to deploy brands such as IBM and Lenovo. The price tags on these devices are often higher than some of their off-the-shelf counterparts. (Let’s not mention the bad 4-letter word please!)
I’m often surprised by this question because I don’t understand why anyone would want to go with something different for their business. Sure, in your personal life, you can get away with using just about anything. In fact, in my lifetime, I’ve built several thousand clone computers personally.
But as a business owner, I have to ask some critical questions that make my business decisions clear:
- Do you care if your computers work every day?
- Do you care about standardized platforms and reduced service costs?
- Do you care how customer service treats you if something goes wrong?
As wonderful as computers are, the reality is there will always be situations where something can (and as Murphy states often does) go wrong. That’s where having a tried and true brand makes the difference.
Here are some of my real life examples of how these two particular brands made a real difference to my customers:
In-person and onsite support even on holidays
Anyone who knows me knows about the Christmas from hell. If you don’t, just ask me some time. Short story, even at Christmas Eve there was someone we could talk to from IBM who could assist us in bringing the system back. On top of that, they were willing to bring someone either that night or the next morning down from the main Toronto office to be onsite to resolve the issue.
Technical support that knows they don’t know everything
Another company, who I was not supporting at the time but had worked on the architecture of their environment, had a critical application go down because their current support decided to mess with the delicate setup in a vain attempt to optimize their environment. The end result is that the company called in IBM to get them back up and running. The IBM technician was told by this other support to basically wipe the whole server clean and rebuild the system from scratch. Having enough common sense, this technician was wise enough to stop and actually ask more questions. End result was the actual solution was a completely different problem and by not blindly following what he was told to do, he saved the company countless hours and service dollars to get the server data back.
Simple support at the convenience of the customer
A client of mine recently had a Lenovo laptop which had a video screen that started displaying a weird black band. With no fuss, I simply called technical support and reported the issue. Because the computer was a Lenovo T-series, it had a 3 year warranty upgraded to next business day onsite. The client was about to go on an extended business trip and Lenovo was willing to have the computer picked up and dropped off wherever was necessary for him. Fortunately, the issue wasn’t so critical that he had to have such an immediate response. But after he returned (nearly a month later) with the laptop, Lenovo still honored the claim and handled the laptop with ease.
Easy recovery and factory restore
Seems lately I’ve had the luck of dealing with several computer virus attacks. Many of them were on systems without a proper recovery media. A recovery media is important in ensuring the operating system (normally Windows), all drivers, and all default programs are restored properly onto the computer. In comparison, Lenovo offers the friendliest recover mechanism to ensure a clean restore to factory. This means less cost and less time until the computer is fully functioning again.
The above are extreme cases. It’s the hope that you never run into any of these problems. But do you really want to chance something as critical as your business computer systems? Isn’t your business important enough to you to go for the best?
At the end of the day, if you can’t afford a branded platform, can you afford to loss your critical business data instead?
If you’re interested in moving to a more standardized platform and want to know how your business can benefit from using branded products, please drop us an email here at Solve-IT.ca, a leading IT support for Southern Ontario.